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The Google Analytics Beta: Improving Profits through Web Site Analytics

Web site analytics, for those who might not be familiar with the term, is the tracking of various performance metrics for a given web site. The metrics themselves can range from the simple (and relatively useless) count of “hits”, i.e. requests for a given resource such as a single web page, image file, etc., to [...]

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Junior’s Cheesecakes, From Brooklyn to San Francisco Through Cyberspace

When I interviewed Kevin Rosen of Junior’s Cheesecake here in NYC it was to ask him what he and his family want the Internet to do for them and their business.
I met Kevin when he appeared on a panel of business owners taking their companies online, sponsored by Crains Publishing Company at its annual [...]

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Money Talks: How to Build Your Visibility Through Public Speaking

“I started off speaking because I had always heard that it was a good way to build your reputation. In the beginning I would speak to anyone who would invite me. In a way that was good, because it gave me the chance to hone my speaking skills, which weren’t that great in the beginning. [...]

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Post-Baccalaureate Nursing Degrees through Online Continuing Education

Continuing education serves as a conduit in obtaining a post-baccalaureate degree in any profession. This serves as a passport to acquire different job positions with higher salary grades. Not only you have your diploma to certify that you have satisfactorily completed the requirements for that program, but also you will be informed of the latest [...]

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Peace Through Tourism

It is staggering to think that elephants sought higher ground immediately before the Tsunami hit Asian shores on December 26th 2004, while no advanced technology existed in the form of an early warning detection system that could prevent the loss of human life … or so said a spokesperson for the Ministry of Tourism of [...]

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